Elephantea
The Elephantea brand is based on their bold tasting tea selection from Southeast Asia and this is visualized within the logo mark through the unique combination of an elephant and a mug.
BRAND
Modern. Minimalist. Bold
PERSONALITY
Fun. Fresh. Spirited
AUDIENCE
Young Adult. Hip. Contemporary
Elephantea is for those who like their tea stronger and bolder
Disrupt — Diverge
The brand is ironic with images of a large, cumbersome elephant juxtaposed with the elegance associated with drinking tea. This helps the brand to stand out amongst an already saturated market.
Need something a little stronger? This is for those who like their tea stronger and bolder. It’s the big bold tea with an unforgettably good taste.
